Social media for business workshop

£25.00

  • Title: Social media for small businesses.
  • Date: Saturday 27th January 2018.
  • Time: 10am to 1pm.
  • Venue: SEK The Links, Herne Bay, CT6 7GQ.
  • Cost: £25.00 per person.
  • Booking status: Open/waiting list.
  • Ideal for: Anyone using or wanting to use social media to promote their business or services more effectively.
  • Prerequisites: None but a familiarity with a social media platform such as Facebook would be beneficial.

Description

  • Title: Social media for small businesses
  • Date: Saturday 27th January 2018
  • Time: 10am to 1pm
  • Venue: SEK The Links, Herne Bay, CT6 7GQ
  • Cost: £25.00 per person
  • Booking status: Open
  • Ideal for: Anyone using or wanting to use social media to promote their business or services more effectively
  • Prerequisites: None but a familiarity with a social media platform such as Facebook would be beneficial

Course map

  • Learn how to win new customers and better engage with existing ones
  • Marketing principles/understanding your own business
  • Demographics profiling
  • Follows, likes & shares – what do they mean?
  • Introduction to the major platforms; pros & cons of each
    • One size doesn’t fit all
      • LinkedIn
      • Google+
      • Twitter
      • Instagram
      • Pinterest
      • Others
    • Focus on Facebook
      • Pages
      • Groups
      • Personal profiles
      • Facebook paid advertising options
      • Understanding Facebook insights
  • Quality, quantity or both?
    • A quick look at photography for social media
    • Anatomy of the perfect social media post
    • How often should you post?
    • The good, the bad and the plain ugly
  • Opportunities, tips & tricks
  • The billion-dollar unicorn
  • Social media trends and a glimpse into the future
  • Making your social media platforms work together
  • Developing your social media strategy

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